Introducing the new IUCr logo

After the celebrations of the 75th anniversary of the IUCr in 2023, it was time to acknowledge our past, celebrate our achievements and plan for our future. As such, it was decided that the IUCr should re-visit not only our brand but also our purpose, vision and value statements. Members across the world contributed to this exercise via two surveys and a well-attended workshop during the 2023 Congress, held in Melbourne, Australia. The new purpose and vision statements have been formally adopted as follows:

Purpose Statement: To advance structural science globally

Vision Statement: To empower a thriving structural science community

And, in support of our vision and purpose statements, the IUCr Values have been prioritised as follows:

• We exemplify scientific excellence and rigour
• We operate responsibly, sustainably, ethically and with integrity
• We are diverse, inclusive and welcoming to all
• We are future-focused and innovative
• We collaborate widely and champion the next generation

These statements and values were developed to reflect the organisation’s commitment to its members and its role in advancing crystallography and sharing knowledge globally. In practice, these aspects are delivered through our ethical publishing strategies, outreach commitments and the organisation and support of meetings, workshops and schools.

The new logo and branding

It is intended that this refreshed logo and branding reflect a modern-day scientific union that has a wide appeal to a variety of audiences beyond the traditional idea of pure crystallography. The logo does not shy away from our name and incorporates facets of a crystal or polyhedral shapes observed in crystal packing. The strong connecting lines between these facets symbolise the strong network and community that has been the foundation of our Union and is inherent in our vision and value statements.

This logo was designed by a professional graphic designer, with input and guidance from the IUCr Executive Committee, IUCr Chester staff and members of the Journals Management Board. After several iterations and reviews, we are proud to present this new logo in 2024, giving the IUCr an updated identity alongside the purpose, vision and value statements.

Over the coming weeks and months, we will be updating our online presence with this new logo, and we encourage you to support this by downloading the logo pack and updating the IUCr logo your own webpages where necessary.

As we embark on this exciting new chapter with our refreshed logo and branding, we remain steadfast in our dedication to serving you, our valued members, in every endeavour we undertake to advance the field of structural science. Your ongoing support and collaboration are the driving force behind our mission, and we look forward to continuing this journey together towards new discoveries and innovations in crystallography.

Download the logo pack from here. Please direct any questions or feedback to marketing@iucr.org.